Slam Dunk for Milk!
This poster was part of a school breakfast and lunch program funded by the American Dairy Association and distributed throughout NYC schools. A basketball-themed promotional event was aimed at boosting lunch popularity and included Nets scratch-off game cards to engage student participation. Other kit components included an event guide, suggested meal programs, promotional posters, counter displays, game cards, parental consent forms and official game rules.
New Loo for Milk!
Part of a promotion to announce the new packaging of milk in regional schools, this ad series targeted school cafeteria and food service managers.